diff options
| -rw-r--r-- | addons/website_blog/data/website_blog_demo.xml | 258 |
1 files changed, 5 insertions, 253 deletions
diff --git a/addons/website_blog/data/website_blog_demo.xml b/addons/website_blog/data/website_blog_demo.xml index 16c836732e7..d6827220414 100644 --- a/addons/website_blog/data/website_blog_demo.xml +++ b/addons/website_blog/data/website_blog_demo.xml @@ -8,22 +8,19 @@ <field name="name">functional</field> </record> <record id="blog_tag_2" model="blog.tag"> - <field name="name">technical</field> - </record> - <record id="blog_tag_3" model="blog.tag"> <field name="name">website</field> </record> <!-- POSTS --> <record id="blog_post_1" model="blog.post"> <field name="name">The Future of Emails</field> - <field name="sub_title">Ideas behing the OpenERP communication tools.</field> + <field name="subtitle">Ideas behing the OpenERP communication tools.</field> <field name="blog_id" ref="blog_blog_1"/> <field name="tag_ids" eval="[(6, 0, [ref('blog_tag_1')])]"/> <field name="website_published" eval="True"/> <field name="website_meta_keywords">OpenERP, email</field> <field name="website_meta_description">The Future of Emails</field> - <field name="content_image">/website_blog/static/src/img/post1.jpg</field> + <field name="background_image">/website_blog/static/src/img/post1.jpg</field> <field name="content"><![CDATA[ <section class="mt16 mb16 readable"> <iframe width="361" height="200" src="http://www.youtube.com/embed/EkbBFmIWoTE" frameborder="0" allowfullscreen></iframe> @@ -113,7 +110,6 @@ own email address. </li> </ul> - <p>All of this with a super sexy and minimalist user interface.</p> </section> ]]> </field> @@ -121,11 +117,11 @@ <record id="blog_post_2" model="blog.post"> <field name="name">Integrating your CMS and E-Commerce</field> - <field name="sub_title">Building your company's website and selling your products online easy.</field> + <field name="subtitle">Building your company's website and selling your products online easy.</field> <field name="blog_id" ref="blog_blog_1"/> <field name="website_published" eval="True"/> - <field name="tag_ids" eval="[(6, 0, [ref('blog_tag_1')])]"/> - <field name="content_image">/website_blog/static/src/img/post2.jpg</field> + <field name="tag_ids" eval="[(6, 0, [ref('blog_tag_1'), ref('blog_tag_2')])]"/> + <field name="background_image">/website_blog/static/src/img/post2.jpg</field> <field name="content"> <![CDATA[<section class="row readable"> <div class="col-md-12 mb32"> @@ -202,253 +198,9 @@ integrated with many web tools and works across all devices by default. </p> - <h4>So, what does this mean to me and my business?</h4> - <p> - The CMS removes the need for Magento integration for the - shopping basket and Drupal/Joomla for the website. For any - organisation, this will reduce the technology footprint and - eliminate the complexities of FTP or file transfer data - uploads and exports which for many, are manual tasks. - Implementation is easier and the web designer can get - straight on with developing the site without requiring the - project management and interactions with site developers, - providing a quicker and more efficient deployment. However, - for larger sites, stringent process and project management - disciplines are still required to ensure a low-risk project. - </p> - <h4>How does it work in practice?</h4> - <p> - When items are placed in the basket, a sales order is - created automatically to reflect the basket contents. - Payments are recorded on the balance sheet and all - accounting journal entries are automatic. As it is in real - time, stock records are always accurate and decremented on - the fly when orders placed. - </p><p> - Automatic translations can be created for international - traders and available languages selected. - </p> - <p> - Customer queries and returns can be set up to use the case - handling system which will escalate depending on customer - spend, grouping or profile and notify relevant parties as - appropriate. - </p><p> - More information about the feature set can be found - <a href="https://www.openerp.com/website_cms" target="_TOP"> - on the OpenERP website here</a> - </p> - <h4>Created in just four months</h4> - <p> - OpenERP competently manages customer and product data, and - has mature sales work-flow built in, so the addition of the - E-commerce module was achieved by presenting these - components through a customer-friendly interface so most - of the effort invested was creating the CMS functions. This - was achieved within just four months of development by a - core team of 6 OpenERP developers and significant community - support. - </p><p> - Inspiration has come from various other platforms including - Prestashop, Magento and Drupal and contributors bring many - years of industry experience across many platforms. - </p> </section> ]]> </field> </record> - <record id="blog_post_3" model="blog.post"> - <field name="name">Sorry SAP Campaign - The Making Of</field> - <field name="sub_title">To lead the enterprise management market with a fully open source software.</field> - <field name="blog_id" ref="blog_blog_1"/> - <field name="website_published" eval="True"/> - <field name="website_meta_keywords">OpenERP, News, Sorry SAP</field> - <field name="website_meta_description">Sorry SAP Campaign - The Making Of</field> - <field name="content_image">/website_blog/static/src/img/post3.jpg</field> - <field name="content"><![CDATA[ - <section class="readable"> - <p>I needed to change the world. I wanted to ... You know how - it is when you are young; you have big dreams, a lot of energ - and naïve stupidity. My dream was to lead the enterprise - management market with a fully open source software.(I also - wanted to get 100 employees before 30 years old with a - self-financed company but I failed this one by a few months). - </p> - </section> - <section class="readable"> - <p> - To fuel my motivation, I had to pick someone to fight - against. In business, it's like a playground. When you - arrive in a new school, if you want to quickly become the - leader, you must choose the class bully, the older guy who - terrorises small boys,and kick his butt in front of - everyone. That was my strategy with SAP, the enterprise - software giant. - </p><p> - So, in 2005, I started to develop the TinyERP product, the - software that (at least in my mind) would change the enterprise - world. While preparing for the "day of the fight" in 2006, - I <a href="http://whois.domaintools.com/sorrysap.com"> - bought the SorrySAP.com </a>domain name. I put it on hold - for 6 years, waiting for the right moment to use it. - I thought it would take 3 years to deprecate a 77 billion - dollars company just because open source is so cool. - Sometimes it's better for your self-motivation not to - face reality... - </p><p> - To make things happen, I worked hard, very hard. I worked - 13 hours a day, 7 days a week, with no vacations for 7 - years.I lost friendships and broke up with my girlfriend in - the process (fortunately, I found a more valuable wife - now. I will explain later why she is worth 1 million EUR - :). - </p><p> - Three years later, I discovered you can't change the world - if you are "tiny". Especially if the United States is part - of this world, where it's better to be a BigERP, rather - than a TinyERP. Can you imagine how small you feel - <a href="http://www.slideshare.net/openobject/danone-deployes-openerp-locally"> - in front of Danone's directors</a> asking; "but why - should we pay millions of dollars for a tiny software?" - So, we renamed TinyERP to OpenERP. - </p><p> - As we worked hard, things started to evolve. We were - developing dozens of modules for OpenERP, the open source - community was growing and I was even able to pay all - employees' salaries at the end of the month without fear - (which was a situation I struggled with for 4 years). - </p><p> - In 2010, we had a 100+ employees company selling services - on OpenERP and a powerful but ugly product. This is what - happens when delivering services to customers distracts - you from building an exceptional product. - </p><p> - It was time to do a pivot in the business model. - </p> - <h3>The Pivot</h3> - <p> - We wanted to switch from a service company to a software - publisher company. This would allow to increase our efforts - in our research and development activities. As a result, - we changed our - business model and decided to stop our services to - customers and focus on building a strong partner network - and maintenance offer. This would cost money, so I had to - raise a few million euros. - </p><p> - After a few months of pitching investors, I got roughly - 10 LOI from different VCs. We chosed Sofinnova Partners, - the biggest European VC, and Xavier Niel the founder of - Iliad, the only company in France funded in the past 10 - years to have reached the 1 billion euro valuation. - </p><p> - I signed the LOI. I didn't realize that this contract could - have turned me into a homeless person. (I already had a dog, - all I needed was to lose a lot of money to become homeless). - The fund raising was based on a company valuation but there - was a financial mechanism to re-evaluate the company up by - 9.8 m€ depending on the turnover of the next 4 years. I should - have received warrants convertible into shares if we achieved - the turnover targeted in the business plan. - </p><p> - The night before receiving the warrants in front of the - notary, my wife checked the contracts. She asked me what - would be the taxation on these warrants. I rang the lawyer - and guess what? Belgium is probably the only country in - the world where you have to pay taxes on warrants when you - receive them, even if you never reach the conditions to - convert them into shares.If I had accepted these warrants, - I would have had to pay a 12.5% tax on 9.8 m€; resulting - in a tax of 1.2m€ to pay in 18 months! So, my wife is worth - 1.2 million EUR. I would have ended up a homeless person - without her, as I still did not have a salary at that time. - </p><p> - We changed the deal and I got the 3 million EUR. It allowed - me to recruit a rocking management team. - </p> - <img class="img-responsive" src="/website_blog/static/src/img/OpemERP_board.jpg"/> - <h3 class="mt16">Being a mature company<h3> - <p> - With this money in our bank account, we boosted two - departments: R&D and Sales. We burned two million EUR in - 18 months,mostly in salaries. The company started to grow - even faster.We developed a partner network of 500 partners - in 100 countries and we started to sign contracts with 6 - zeros. - </p><p> - Then, things became different. You know, tedious things like - handling human resources, board meetings, dealing with big - customer contracts, traveling to launch international - subsidiaries. We did boring stuff like budgets, career paths, - management meetings, etc. - </p><p> - 2011 was a complex year. We did not meet our expectations: - we only achieved 70% of the forecasted sales budget. Our - management meetings were tense. We under performed. We were not - satisfied with ourselves. We had a constant feeling that we - missed something. It's a strange feeling to build extraordinary - things but to not be proud of ourselves. - </p><p> - But one day, someone (I don't remember who, I have a - goldfish memory) made a graph of the monthly turnover - of the past 2 years. It was like waking up from a nighmare. - In fact,it was not that bad, we had multiplied by 10 the - monthly turnover over the span of roughly two years! - This is when we understood that OpenERP is a marathon, - not a sprint. Only 100% growth a year is ok... if you can - keep the rhythm for several years. - </p> - <img class="img-responsive" src="/website_blog/static/src/img/turnover_updated.png"/> - <p class="text-center" section_inner="1"> - OpenERP Monthly Turnover - </p><p> - As usual, I should have listened to my wife. She is way - more lucid than I am. Every week I complained to her "it's - not good enough, we should grow faster, what am I missing?" - and she used to reply; "But you already are the - fastest growing company in Belgium!". (Deloitte awarded - us as the fastest growing company of Belgium with 1549% - growth of the turnover between 2007 and 2011) - </p> - <h3 class="mt16">Changing the world</h3> - <p> - Then, the dream started to become reality. We started to - get clues that what we did would change the world: - </p> - <ul> - <li> - With 1.000 installations per day, we became the most - installed management software in the world, - </li><li> - <a href="http://www.amazon.com/OpenERP-Evaluation-SAP-as-Reference/dp/296008764X/ref=sr_1_3?ie=UTF8&qid=1351150366&sr=8-3&keywords=openerp"> - Analysts from Big 4 started to prefer OpenERP over SAP, - </a> - </li><li> - OpenERP is now a <a href="http://www.nathan.fr/catalogue/catalogue_detail_enseignants.asp?ean13=9782091619262"> - compulsory subject for the baccalaureate in France</a> - like Word, Excel and Powerpoint - </li><li> - 60 new modules are released every month (we became - the wikipedia of the management software thanks to - our strong community) - </li> - </ul> - <p> - Something is happening... And it's big! - </p><p> - OpenERP 7.0 is about to be released and I know you will be - astonished by it. - </p><p> - The official release is planned for the 21th of December. - As the Mayas predicted it, this is the end of an age, - the old ERP dinosaurs. - </p><p> - It's time to pull out the Ace: the SorrySAP.com domain - name that I bought 6 years ago. - </p> - </section> - ]]> -</field> - </record> </data> </openerp> |