[IMP] base: do not set a value for new translations

When generating new translations (e.g. 'edit translations' button on a view or
on a translatable field), the new generated translations have the source as
translation value.

Set the state to 'to_translate' as it is the default value

This change requires to add a fallback in web_editor when computing translated
dom

When a translation has no value, there is a fallback done in the different
translation method (e.g. xml_translate) but, as the node was manually created
in edit_translation_mapping, the fallback was missing

closes odoo/odoo#24391

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