diff options
| author | ajay javiya (OpenERP) <aja@tinyerp.com> | 2014-02-24 16:06:28 +0530 |
|---|---|---|
| committer | ajay javiya (OpenERP) <aja@tinyerp.com> | 2014-02-24 16:06:28 +0530 |
| commit | 9d0e5510911dcc96f864f3b6c30b9b23563cd8d5 (patch) | |
| tree | 2d5337d5ec680e53d5063647723cb2c59abcb239 | |
| parent | 01b5d357b472a0af47441a73e31aa974f44adeb4 (diff) | |
[IMP] : demo data
bzr revid: aja@tinyerp.com-20140224103628-fsopxc78rywmeoz7
| -rw-r--r-- | addons/website_blog/data/website_blog_demo.xml | 795 |
1 files changed, 387 insertions, 408 deletions
diff --git a/addons/website_blog/data/website_blog_demo.xml b/addons/website_blog/data/website_blog_demo.xml index f6736e0f12d..30910d51f77 100644 --- a/addons/website_blog/data/website_blog_demo.xml +++ b/addons/website_blog/data/website_blog_demo.xml @@ -25,103 +25,95 @@ <field name="website_meta_description">The Future of Emails</field> <field name="content_image">/website_blog/static/src/img/post1.jpg</field> <field name="content"><![CDATA[ - <section class="mt16 mb16" data-snippet-id='image-text'> - <div class="container readable"> - <div class="row"> - <iframe width="361" height="200" src="http://www.youtube.com/embed/EkbBFmIWoTE" frameborder="0" allowfullscreen></iframe> - <p> - Emails are broken. - </p><p> - Emails make me waste my time. But I need them. - Given the importance that emails have in our lives, - it's incredible it's still one of the only software - areas that did not evolve in the past 20 years! - </p><p> - Reading my inbox is the most unproductive task I do - on a daily basis. I have to spend one full hour a - day to process my emails. All the junk flows in the - same inbox; spams, information that doesn't matter, - quoted answers of quoted answers, etc. At the end - of the hour, only 10 emails actually requested an - answer from me. With a good tool, I could have done - my job in 10 minutes! - </p> - </div> - </div> + <section class="mt16 mb16 readable" data-snippet-id='image-text'> + <iframe width="361" height="200" src="http://www.youtube.com/embed/EkbBFmIWoTE" frameborder="0" allowfullscreen></iframe> + <p> + Emails are broken. + </p><p> + Emails make me waste my time. But I need them. + Given the importance that emails have in our lives, + it's incredible it's still one of the only software + areas that did not evolve in the past 20 years! + </p><p> + Reading my inbox is the most unproductive task I do + on a daily basis. I have to spend one full hour a + day to process my emails. All the junk flows in the + same inbox; spams, information that doesn't matter, + quoted answers of quoted answers, etc. At the end + of the hour, only 10 emails actually requested an + answer from me. With a good tool, I could have done + my job in 10 minutes! + </p> </section> - <section class="mt16 mb16" data-snippet-id='text-image'> - <div class="container readable"> - <div class="row"> - <p> - At OpenERP, we build tools to bring productivity to - enterprises. As emails and information flows are one of - the biggest wastes of time in companies, we have to fix - this. - </p><p> - To disrupt emails, you need more than just another user - interface. We need to rethink the whole communication flow. - </p> - <h3>The Communication Mechanism of OpenERP</h3> - <p> - Here are the ideas behing the OpenERP communication tools: - </p> + <section class="mt16 mb16 readable" data-snippet-id='text-image'> + <p> + At OpenERP, we build tools to bring productivity to + enterprises. As emails and information flows are one of + the biggest wastes of time in companies, we have to fix + this. + </p><p> + To disrupt emails, you need more than just another user + interface. We need to rethink the whole communication flow. + </p> + <h3>The Communication Mechanism of OpenERP</h3> + <p> + Here are the ideas behing the OpenERP communication tools: + </p> + <ul> + <li> + Get Things Done: your inbox is a + todo list. You should be able to process (not only + read) the inbox and easily mark messages for future + actions. Every inbox should be empty after having + been processed; no more overload of information. + <img class="img-responsive" src="/website_blog/static/src/img/mail-sc-00.png"/> + </li><li> + Keep control of what you want to receive or don't want + to receive. People should never receive spam. You + should follow/unfollow any kind of information in one + click. + </li><li> + Productivity is key: our smart user + interface does not require you to click on every mail + to read a thread. Reading a full thread, replying, + attaching documents is super fast. + <img class="img-responsive" src="/website_blog/static/src/img/mail-sc-03.png"/> + </li><li> + A mix of push & pull: Today, people + are victims of what others decide to push to them. + OpenERP differentiates: <ul> <li> - Get Things Done: your inbox is a - todo list. You should be able to process (not only - read) the inbox and easily mark messages for future - actions. Every inbox should be empty after having - been processed; no more overload of information. - <img class="img-responsive" src="/website_blog/static/src/img/mail-sc-00.png"/> - </li><li> - Keep control of what you want to receive or don't want - to receive. People should never receive spam. You - should follow/unfollow any kind of information in one - click. - </li><li> - Productivity is key: our smart user - interface does not require you to click on every mail - to read a thread. Reading a full thread, replying, - attaching documents is super fast. - <img class="img-responsive" src="/website_blog/static/src/img/mail-sc-03.png"/> + Messages "for information": + you can pull them when you need some specific + information; they are not required to be read + every day.You receive only what you decided + to follow.This accounts for 90% of your daily + emails.Use the "Inbox" menu for these. </li><li> - A mix of push & pull: Today, people - are victims of what others decide to push to them. - OpenERP differentiates: - <ul> - <li> - Messages "for information": - you can pull them when you need some specific - information; they are not required to be read - every day.You receive only what you decided - to follow.This accounts for 90% of your daily - emails.Use the "Inbox" menu for these. - </li><li> - Messages "for action": they - require your immediate attention and you need - to process them all. This accounts for 10% - of your daily emails. Use the "To: me" menu - for these. - </li> - </ul> - </li><li> - Focus on the Content: Everything is - stripped to emphasize on the real message. No more - welcome introductions, greetings, signatures and legal - notes.We standardize the layout of each message. - (signatures are on the profile of a contact, not in - every message) - </li><li> - Folders and mailing lists are great tools but too - complex in traditional email clients. In OpenERP, a - group of contacts that share a discussion can be - created with one click. Every group should have it's - own email address. + Messages "for action": they + require your immediate attention and you need + to process them all. This accounts for 10% + of your daily emails. Use the "To: me" menu + for these. </li> </ul> - <p>All of this with a super sexy and minimalist user interface.</p> - </div> - </div> + </li><li> + Focus on the Content: Everything is + stripped to emphasize on the real message. No more + welcome introductions, greetings, signatures and legal + notes.We standardize the layout of each message. + (signatures are on the profile of a contact, not in + every message) + </li><li> + Folders and mailing lists are great tools but too + complex in traditional email clients. In OpenERP, a + group of contacts that share a discussion can be + created with one click. Every group should have it's + own email address. + </li> + </ul> + <p>All of this with a super sexy and minimalist user interface.</p> </section> ]]> </field> @@ -133,138 +125,133 @@ <field name="blog_id" ref="blog_blog_1"/> <field name="website_published" eval="True"/> <field name="tag_ids" eval="[(6, 0, [ref('blog_tag_1')])]"/> + <field name="content_image">/website_blog/static/src/img/post2.jpg</field> <field name="content"> -<![CDATA[<section class="mt16 mb16 " data-snippet-id='image-text'> - <div class="container readable"> - <div class="row"> - <div class="col-md-12"> - <img class="img-responsive" src="/website_blog/static/src/img/CMS_WMS_screens.jpg"/> - </div> - <div class="col-md-6 col-md-offset-3 mb16 mt16"> - <p class="text-center"> - New Features Launched - </p> - <h4 class="text-center"> - To add to an already comprehensive set of OpenERP - features, a website content management system (CMS - or WMS) has been developed and a beta release is - available from today, 31st January 2014. - </h4> - </div> - </div> +<![CDATA[<section class="mt16 mb16 readable" data-snippet-id='image-text'> + <div class="col-md-12"> + <img class="img-responsive" src="/website_blog/static/src/img/CMS_WMS_screens.jpg"/> </div> - </section> - <section data-snippet-id='text'> - <div class="container readable"> - <p> - OpenERP claims to be 'the Open Source software that makes - building your company's website and selling your products - online easy'. So how true is this statement? - </p><p> - "OpenERP's latest launch will allow a business to go from - zero to trading online quicker than ever before,” Stuart - Mackintosh, MD of Open Source specialist and OpenERP - integration partner, OpusVL, explains. “The investment - required to have a fully automated business system is - dramatically reduced, enabling the small and medium - enterprise to compete at a level of functionality and - performance previously reserved for the big IT investors." + <div class="col-md-6 col-md-offset-3 mb16 mt16"> + <p class="text-center"> + New Features Launched </p> - <h4> - "Finally, the leading edge is being brought to the masses. - It will now be the turn of the big players to catch up to - the superior technologies of the SME." + <h4 class="text-center"> + To add to an already comprehensive set of OpenERP + features, a website content management system (CMS + or WMS) has been developed and a beta release is + available from today, 31st January 2014. </h4> - <p> - "This is another clever and highly disruptive move by - OpenERP,which will force other technology providers to - take another look at the value they are providing to ensure - that their 'solutions' can still compete." - </p><p> - "OpenERP now competes on many fronts, with no real - competition out there to knock them off the top spot. - With the launch of their integrated CMS and Ecommerce - systems,it only elevates their position as one of the leading - lights in the open source revolution. It will be at least 5 - years before another ERP or CMS provider will be able to - compete at this level due to the technology currently - employed by most industry providers." - </p> - <h4>Adding to industry leading technology</h4> - <p> - Like many modern website editors, with OpenERP you can edit - content in-line, enabling you to see exactly what you are - changing and ensure your changes suit the context. - </p><p> - However, unlike other web content management systems, it - fully integrates into the back-end database. This means - that when you edit a product description, image or price, - it updates the product database in real time, providing a - true self-service window into the business. - </p><p> - This provides a single source of data for your company and - removes the need to create offline synchronisation between - website and product database. - </p><p> - As it comes, there is a default website based on Bootstrap - 3, the latest industry standard for rapid development of - multi-device websites backed by Twitter, so can be directly - integrated with many web tools and works across all devices - by default. - </p> - <h4>So, what does this mean to me and my business?</h4> - <p> - The CMS removes the need for Magento integration for the - shopping basket and Drupal/Joomla for the website. For any - organisation, this will reduce the technology footprint and - eliminate the complexities of FTP or file transfer data - uploads and exports which for many, are manual tasks. - Implementation is easier and the web designer can get - straight on with developing the site without requiring the - project management and interactions with site developers, - providing a quicker and more efficient deployment. However, - for larger sites, stringent process and project management - disciplines are still required to ensure a low-risk project. - </p> - <h4>How does it work in practice?</h4> - <p> - When items are placed in the basket, a sales order is - created automatically to reflect the basket contents. - Payments are recorded on the balance sheet and all - accounting journal entries are automatic. As it is in real - time, stock records are always accurate and decremented on - the fly when orders placed. - </p><p> - Automatic translations can be created for international - traders and available languages selected. - </p> - <p> - Customer queries and returns can be set up to use the case - handling system which will escalate depending on customer - spend, grouping or profile and notify relevant parties as - appropriate. - </p><p> - More information about the feature set can be found - <a href="https://www.openerp.com/website_cms" target="_TOP"> - on the OpenERP website here</a> - </p> - <h4>Created in just four months</h4> - <p> - OpenERP competently manages customer and product data, and - has mature sales work-flow built in, so the addition of the - E-commerce module was achieved by presenting these - components through a customer-friendly interface so most - of the effort invested was creating the CMS functions. This - was achieved within just four months of development by a - core team of 6 OpenERP developers and significant community - support. - </p><p> - Inspiration has come from various other platforms including - Prestashop, Magento and Drupal and contributors bring many - years of industry experience across many platforms. - </p> </div> </section> + <section class="readable" data-snippet-id='text'> + <p> + OpenERP claims to be 'the Open Source software that makes + building your company's website and selling your products + online easy'. So how true is this statement? + </p><p> + "OpenERP's latest launch will allow a business to go from + zero to trading online quicker than ever before,” Stuart + Mackintosh, MD of Open Source specialist and OpenERP + integration partner, OpusVL, explains. “The investment + required to have a fully automated business system is + dramatically reduced, enabling the small and medium + enterprise to compete at a level of functionality and + performance previously reserved for the big IT investors." + </p> + <h4> + "Finally, the leading edge is being brought to the masses. + It will now be the turn of the big players to catch up to + the superior technologies of the SME." + </h4> + <p> + "This is another clever and highly disruptive move by + OpenERP,which will force other technology providers to + take another look at the value they are providing to ensure + that their 'solutions' can still compete." + </p><p> + "OpenERP now competes on many fronts, with no real + competition out there to knock them off the top spot. + With the launch of their integrated CMS and Ecommerce + systems,it only elevates their position as one of the leading + lights in the open source revolution. It will be at least 5 + years before another ERP or CMS provider will be able to + compete at this level due to the technology currently + employed by most industry providers." + </p> + <h4>Adding to industry leading technology</h4> + <p> + Like many modern website editors, with OpenERP you can edit + content in-line, enabling you to see exactly what you are + changing and ensure your changes suit the context. + </p><p> + However, unlike other web content management systems, it + fully integrates into the back-end database. This means + that when you edit a product description, image or price, + it updates the product database in real time, providing a + true self-service window into the business. + </p><p> + This provides a single source of data for your company and + removes the need to create offline synchronisation between + website and product database. + </p><p> + As it comes, there is a default website based on Bootstrap + 3, the latest industry standard for rapid development of + multi-device websites backed by Twitter, so can be directly + integrated with many web tools and works across all devices + by default. + </p> + <h4>So, what does this mean to me and my business?</h4> + <p> + The CMS removes the need for Magento integration for the + shopping basket and Drupal/Joomla for the website. For any + organisation, this will reduce the technology footprint and + eliminate the complexities of FTP or file transfer data + uploads and exports which for many, are manual tasks. + Implementation is easier and the web designer can get + straight on with developing the site without requiring the + project management and interactions with site developers, + providing a quicker and more efficient deployment. However, + for larger sites, stringent process and project management + disciplines are still required to ensure a low-risk project. + </p> + <h4>How does it work in practice?</h4> + <p> + When items are placed in the basket, a sales order is + created automatically to reflect the basket contents. + Payments are recorded on the balance sheet and all + accounting journal entries are automatic. As it is in real + time, stock records are always accurate and decremented on + the fly when orders placed. + </p><p> + Automatic translations can be created for international + traders and available languages selected. + </p> + <p> + Customer queries and returns can be set up to use the case + handling system which will escalate depending on customer + spend, grouping or profile and notify relevant parties as + appropriate. + </p><p> + More information about the feature set can be found + <a href="https://www.openerp.com/website_cms" target="_TOP"> + on the OpenERP website here</a> + </p> + <h4>Created in just four months</h4> + <p> + OpenERP competently manages customer and product data, and + has mature sales work-flow built in, so the addition of the + E-commerce module was achieved by presenting these + components through a customer-friendly interface so most + of the effort invested was creating the CMS functions. This + was achieved within just four months of development by a + core team of 6 OpenERP developers and significant community + support. + </p><p> + Inspiration has come from various other platforms including + Prestashop, Magento and Drupal and contributors bring many + years of industry experience across many platforms. + </p> + </section> ]]> @@ -279,198 +266,190 @@ <field name="website_meta_description">Sorry SAP Campaign - The Making Of</field> <field name="content_image">/website_blog/static/src/img/post3.jpg</field> <field name="content"><![CDATA[ - <section data-snippet-id="text"> - <div class="container readable"> - <div class="row"> - <p>I needed to change the world. I wanted to ... You know how - it is when you are young; you have big dreams, a lot of energ - and naïve stupidity. My dream was to lead the enterprise - management market with a fully open source software.(I also - wanted to get 100 employees before 30 years old with a - self-financed company but I failed this one by a few months). - </p> - </div> - </div> + <section class="readable" data-snippet-id="text"> + <p>I needed to change the world. I wanted to ... You know how + it is when you are young; you have big dreams, a lot of energ + and naïve stupidity. My dream was to lead the enterprise + management market with a fully open source software.(I also + wanted to get 100 employees before 30 years old with a + self-financed company but I failed this one by a few months). + </p> </section> - <section data-snippet-id="text-image"> - <div class="container readable"> - <div class="row"> - <p> - To fuel my motivation, I had to pick someone to fight - against. In business, it's like a playground. When you - arrive in a new school, if you want to quickly become the - leader, you must choose the class bully, the older guy who - terrorises small boys,and kick his butt in front of - everyone. That was my strategy with SAP, the enterprise - software giant. - </p><p> - So, in 2005, I started to develop the TinyERP product, the - software that (at least in my mind) would change the enterprise - world. While preparing for the "day of the fight" in 2006, - I <a href="http://whois.domaintools.com/sorrysap.com"> - bought the SorrySAP.com </a>domain name. I put it on hold - for 6 years, waiting for the right moment to use it. - I thought it would take 3 years to deprecate a 77 billion - dollars company just because open source is so cool. - Sometimes it's better for your self-motivation not to - face reality... - </p><p> - To make things happen, I worked hard, very hard. I worked - 13 hours a day, 7 days a week, with no vacations for 7 - years.I lost friendships and broke up with my girlfriend in - the process (fortunately, I found a more valuable wife - now. I will explain later why she is worth 1 million EUR - :). - </p><p> - Three years later, I discovered you can't change the world - if you are "tiny". Especially if the United States is part - of this world, where it's better to be a BigERP, rather - than a TinyERP. Can you imagine how small you feel - <a href="http://www.slideshare.net/openobject/danone-deployes-openerp-locally"> - in front of Danone's directors</a> asking; "but why - should we pay millions of dollars for a tiny software?" - So, we renamed TinyERP to OpenERP. - </p><p> - As we worked hard, things started to evolve. We were - developing dozens of modules for OpenERP, the open source - community was growing and I was even able to pay all - employees' salaries at the end of the month without fear - (which was a situation I struggled with for 4 years). - </p><p> - In 2010, we had a 100+ employees company selling services - on OpenERP and a powerful but ugly product. This is what - happens when delivering services to customers distracts - you from building an exceptional product. - </p><p> - It was time to do a pivot in the business model. - </p> - <h3>The Pivot</h3> - <p> - We wanted to switch from a service company to a software - publisher company. This would allow to increase our efforts - in our research and development activities. As a result, - we <a href="http://v6.openerp.com/node/465">changed our - business model</a> and decided to stop our services to - customers and focus on building a strong partner network - and maintenance offer. This would cost money, so I had to - raise a few million euros. - </p><p> - After a few months of pitching investors, I got roughly - 10 LOI from different VCs. We chosed Sofinnova Partners, - the biggest European VC, and Xavier Niel the founder of - Iliad, the only company in France funded in the past 10 - years to have reached the 1 billion euro valuation. - </p><p> - I signed the LOI. I didn't realize that this contract could - have turned me into a homeless person. (I already had a dog, - all I needed was to lose a lot of money to become homeless). - The fund raising was based on a company valuation but there - was a financial mechanism to re-evaluate the company up by - 9.8 m€ depending on the turnover of the next 4 years. I should - have received warrants convertible into shares if we achieved - the turnover targeted in the business plan. - </p><p> - The night before receiving the warrants in front of the - notary, my wife checked the contracts. She asked me what - would be the taxation on these warrants. I rang the lawyer - and guess what? Belgium is probably the only country in - the world where you have to pay taxes on warrants when you - receive them, even if you never reach the conditions to - convert them into shares.If I had accepted these warrants, - I would have had to pay a 12.5% tax on 9.8 m€; resulting - in a tax of 1.2m€ to pay in 18 months! So, my wife is worth - 1.2 million EUR. I would have ended up a homeless person - without her, as I still did not have a salary at that time. - </p><p> - We changed the deal and I got the 3 million EUR. It allowed - me to recruit a rocking management team. - </p> - <img class="img-responsive" src="/website_blog/static/src/img/OpemERP_board.jpg"/> - <h3 class="mt16">Being a mature company<h3> - <p> - With this money in our bank account, we boosted two - departments: R&D and Sales. We burned two million EUR in - 18 months,mostly in salaries. The company started to grow - even faster.We developed a partner network of 500 partners - in 100 countries and we started to sign contracts with 6 - zeros. - </p><p> - Then, things became different. You know, tedious things like - handling human resources, board meetings, dealing with big - customer contracts, traveling to launch international - subsidiaries. We did boring stuff like budgets, career paths, - management meetings, etc. - </p><p> - 2011 was a complex year. We did not meet our expectations: - we only achieved 70% of the forecasted sales budget. Our - management meetings were tense. We under performed. We were not - satisfied with ourselves. We had a constant feeling that we - missed something. It's a strange feeling to build extraordinary - things but to not be proud of ourselves. - </p><p> - But one day, someone (I don't remember who, I have a - goldfish memory) made a graph of the monthly turnover - of the past 2 years. It was like waking up from a nighmare. - In fact,it was not that bad, we had multiplied by 10 the - monthly turnover over the span of roughly two years! - This is when we understood that OpenERP is a marathon, - not a sprint. Only 100% growth a year is ok... if you can - keep the rhythm for several years. - </p> - <img class="img-responsive" src="/website_blog/static/src/img/turnover_updated.png"/> - <p class="text-center" section_inner="1"> - OpenERP Monthly Turnover - </p><p> - As usual, I should have listened to my wife. She is way - more lucid than I am. Every week I complained to her "it's - not good enough, we should grow faster, what am I missing?" - and she used to reply; "But you already are the - <a href="http://v6.openerp.com/node/1244/2012/10"> - fastest growing company in Belgium!". </a>(Deloitte awarded - us as the fastest growing company of Belgium with 1549% - growth of the turnover between 2007 and 2011) - </p> - <h3 class="mt16">Changing the world</h3> - <p> - Then, the dream started to become reality. We started to - get clues that what we did would change the world: - </p> - <ul> - <li> - With 1.000 installations per day, we became the most - installed management software in the world, - </li><li> - <a href="http://www.amazon.com/OpenERP-Evaluation-SAP-as-Reference/dp/296008764X/ref=sr_1_3?ie=UTF8&qid=1351150366&sr=8-3&keywords=openerp"> - Analysts from Big 4 started to prefer OpenERP over SAP, - </a> - </li><li> - OpenERP is now a <a href="http://www.nathan.fr/catalogue/catalogue_detail_enseignants.asp?ean13=9782091619262"> - compulsory subject for the baccalaureate in France</a> - like Word, Excel and Powerpoint - </li><li> - 60 new modules are released every month (we became - the wikipedia of the management software thanks to - our strong community) - </li> - </ul> - <p> - Something is happening... And it's big! - </p><p> - OpenERP 7.0 is about to be released and I know you will be - astonished by it. - </p><p> - The official release is planned for the 21th of December. - As the Mayas predicted it, this is the end of an age, - the old ERP dinosaurs. - </p><p> - It's time to pull out the Ace: the SorrySAP.com domain - name that I bought 6 years ago. - </p><p> - If you want to test the v7 version online, just go - <a href="https://www.openerp.com/"> the homepage.</a> - </p> - </div> - </div> + <section class="readable" data-snippet-id="text-image"> + <p> + To fuel my motivation, I had to pick someone to fight + against. In business, it's like a playground. When you + arrive in a new school, if you want to quickly become the + leader, you must choose the class bully, the older guy who + terrorises small boys,and kick his butt in front of + everyone. That was my strategy with SAP, the enterprise + software giant. + </p><p> + So, in 2005, I started to develop the TinyERP product, the + software that (at least in my mind) would change the enterprise + world. While preparing for the "day of the fight" in 2006, + I <a href="http://whois.domaintools.com/sorrysap.com"> + bought the SorrySAP.com </a>domain name. I put it on hold + for 6 years, waiting for the right moment to use it. + I thought it would take 3 years to deprecate a 77 billion + dollars company just because open source is so cool. + Sometimes it's better for your self-motivation not to + face reality... + </p><p> + To make things happen, I worked hard, very hard. I worked + 13 hours a day, 7 days a week, with no vacations for 7 + years.I lost friendships and broke up with my girlfriend in + the process (fortunately, I found a more valuable wife + now. I will explain later why she is worth 1 million EUR + :). + </p><p> + Three years later, I discovered you can't change the world + if you are "tiny". Especially if the United States is part + of this world, where it's better to be a BigERP, rather + than a TinyERP. Can you imagine how small you feel + <a href="http://www.slideshare.net/openobject/danone-deployes-openerp-locally"> + in front of Danone's directors</a> asking; "but why + should we pay millions of dollars for a tiny software?" + So, we renamed TinyERP to OpenERP. + </p><p> + As we worked hard, things started to evolve. We were + developing dozens of modules for OpenERP, the open source + community was growing and I was even able to pay all + employees' salaries at the end of the month without fear + (which was a situation I struggled with for 4 years). + </p><p> + In 2010, we had a 100+ employees company selling services + on OpenERP and a powerful but ugly product. This is what + happens when delivering services to customers distracts + you from building an exceptional product. + </p><p> + It was time to do a pivot in the business model. + </p> + <h3>The Pivot</h3> + <p> + We wanted to switch from a service company to a software + publisher company. This would allow to increase our efforts + in our research and development activities. As a result, + we <a href="http://v6.openerp.com/node/465">changed our + business model</a> and decided to stop our services to + customers and focus on building a strong partner network + and maintenance offer. This would cost money, so I had to + raise a few million euros. + </p><p> + After a few months of pitching investors, I got roughly + 10 LOI from different VCs. We chosed Sofinnova Partners, + the biggest European VC, and Xavier Niel the founder of + Iliad, the only company in France funded in the past 10 + years to have reached the 1 billion euro valuation. + </p><p> + I signed the LOI. I didn't realize that this contract could + have turned me into a homeless person. (I already had a dog, + all I needed was to lose a lot of money to become homeless). + The fund raising was based on a company valuation but there + was a financial mechanism to re-evaluate the company up by + 9.8 m€ depending on the turnover of the next 4 years. I should + have received warrants convertible into shares if we achieved + the turnover targeted in the business plan. + </p><p> + The night before receiving the warrants in front of the + notary, my wife checked the contracts. She asked me what + would be the taxation on these warrants. I rang the lawyer + and guess what? Belgium is probably the only country in + the world where you have to pay taxes on warrants when you + receive them, even if you never reach the conditions to + convert them into shares.If I had accepted these warrants, + I would have had to pay a 12.5% tax on 9.8 m€; resulting + in a tax of 1.2m€ to pay in 18 months! So, my wife is worth + 1.2 million EUR. I would have ended up a homeless person + without her, as I still did not have a salary at that time. + </p><p> + We changed the deal and I got the 3 million EUR. It allowed + me to recruit a rocking management team. + </p> + <img class="img-responsive" src="/website_blog/static/src/img/OpemERP_board.jpg"/> + <h3 class="mt16">Being a mature company<h3> + <p> + With this money in our bank account, we boosted two + departments: R&D and Sales. We burned two million EUR in + 18 months,mostly in salaries. The company started to grow + even faster.We developed a partner network of 500 partners + in 100 countries and we started to sign contracts with 6 + zeros. + </p><p> + Then, things became different. You know, tedious things like + handling human resources, board meetings, dealing with big + customer contracts, traveling to launch international + subsidiaries. We did boring stuff like budgets, career paths, + management meetings, etc. + </p><p> + 2011 was a complex year. We did not meet our expectations: + we only achieved 70% of the forecasted sales budget. Our + management meetings were tense. We under performed. We were not + satisfied with ourselves. We had a constant feeling that we + missed something. It's a strange feeling to build extraordinary + things but to not be proud of ourselves. + </p><p> + But one day, someone (I don't remember who, I have a + goldfish memory) made a graph of the monthly turnover + of the past 2 years. It was like waking up from a nighmare. + In fact,it was not that bad, we had multiplied by 10 the + monthly turnover over the span of roughly two years! + This is when we understood that OpenERP is a marathon, + not a sprint. Only 100% growth a year is ok... if you can + keep the rhythm for several years. + </p> + <img class="img-responsive" src="/website_blog/static/src/img/turnover_updated.png"/> + <p class="text-center" section_inner="1"> + OpenERP Monthly Turnover + </p><p> + As usual, I should have listened to my wife. She is way + more lucid than I am. Every week I complained to her "it's + not good enough, we should grow faster, what am I missing?" + and she used to reply; "But you already are the + <a href="http://v6.openerp.com/node/1244/2012/10"> + fastest growing company in Belgium!". </a>(Deloitte awarded + us as the fastest growing company of Belgium with 1549% + growth of the turnover between 2007 and 2011) + </p> + <h3 class="mt16">Changing the world</h3> + <p> + Then, the dream started to become reality. We started to + get clues that what we did would change the world: + </p> + <ul> + <li> + With 1.000 installations per day, we became the most + installed management software in the world, + </li><li> + <a href="http://www.amazon.com/OpenERP-Evaluation-SAP-as-Reference/dp/296008764X/ref=sr_1_3?ie=UTF8&qid=1351150366&sr=8-3&keywords=openerp"> + Analysts from Big 4 started to prefer OpenERP over SAP, + </a> + </li><li> + OpenERP is now a <a href="http://www.nathan.fr/catalogue/catalogue_detail_enseignants.asp?ean13=9782091619262"> + compulsory subject for the baccalaureate in France</a> + like Word, Excel and Powerpoint + </li><li> + 60 new modules are released every month (we became + the wikipedia of the management software thanks to + our strong community) + </li> + </ul> + <p> + Something is happening... And it's big! + </p><p> + OpenERP 7.0 is about to be released and I know you will be + astonished by it. + </p><p> + The official release is planned for the 21th of December. + As the Mayas predicted it, this is the end of an age, + the old ERP dinosaurs. + </p><p> + It's time to pull out the Ace: the SorrySAP.com domain + name that I bought 6 years ago. + </p><p> + If you want to test the v7 version online, just go + <a href="https://www.openerp.com/"> the homepage.</a> + </p> </section> ]]> </field> |